The power of data can be extremely valuable and influential to an organization that knows how to use it strategically. However, sorting though a mountain of information to find the needle in the haystack that dramatically and accurately aids a company with successful decision making takes careful consideration and thoughtful implementation.
ATC's Nick Reddin talks with Jason Greer, a strategist and owner of Higher Standard Consulting, about using data to gather critical insights that can help your business reach various objectives.
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